An article in today’s Wall Street Journal has been making the rounds on Twitter and in blogs—the piece is about the habits of e-reader owners, and as Penguin imprint Dutton tweeted this morning, the conclusions are “maybe not what you’d think.”
The major conclusion? Studies show that e-reader users read more often than they did before they owned the device, but they read slower. (This does not surprise me. I read the first 100 pages of Mockingjay on a Kindle and the second 100 in a hardback; I made the switch because the lag time between pages was starting to get on my nerves.)
Marketing and Research Resources reports that e-reader owners read 2.6 books per month, whereas old-fashioned (i.e. print) readers read 1.9 books per month. (A comparison: according to our 2010 Reader Survey, 65% of BookPage readers read at least 4 books per month. 20% of you read at least 8!)
An e-reader study found that 40% of e-reader users read more than they did with print books. 55% of the group said they’d use the device to read even more books in the future.
E-reader users: How have your reading habits changed since you got your Kindle, iPad, Nook, Sony Reader, etc.?
For more on this subject, read Lynn’s iPad vs. Kindle blog post.